By Gijs Molenaar · Last change 4 September 2026 · 5 min
In this guide ↓Bottom line: In 2026, the list of Dutch journalists who receive an embargo copy is not a single public document. It depends on the tool a PR team uses to send the press release.
De Perslijst, part of the Amsterdam supplier platform from Amsterdam, holds a database of thousands of Dutch and Belgian journalists, and the sender decides which journalists get an early copy. The system allows the sender to tag a release as embargoed and set a publish time, but the final list of recipients is built by the user, not by the tool.
There is no central registry of who gets an embargo copy in the Netherlands.
No single list exists of every Dutch journalist who gets an embargo copy. In 2026, the decision stays with the PR team that sends the press release. The sender chooses the recipients from a journalist database, such as the one in De Perslijst, which is a product of PR-Dashboard from Amsterdam (Herengracht 450).
De Perslijst contains what the company describes as 'thousands of Dutch and Belgian journalists,' covering virtually all media in the Netherlands and Flanders, as stated on this Dutch platform FAQ page, read 1 September 2026. The system lets the sender mark a release as embargoed, but the tool does not automatically add or remove journalists from that list.
Most Dutch PR tools in 2026 let the sender set a publish time and an embargo date. The journalist database, for example, is a journalist database and sending system that works on its own. The sender uploads the press release, selects the recipients from the database, and sets a future time for the release to go public.
The tool does not send the release early to a separate list; it sends it to the same list at the specified time. That newsroom product, also from this Dutch platform, can host the release on the customer's own domain and show the embargo date, but the list of recipients is still controlled by the sender, not by the tool. Other platforms like Prezly, which publishes prices from EUR 100 to 250 per month, and Mynewsdesk, which starts at EUR 220 per month, offer similar timing features.
None of them publish a public list of embargo recipients.
A journalist database with an embargo sending system costs different amounts depending on the provider. The table below shows the cost per user per year for several tools that work in the Netherlands and Flanders. The prices are taken from the vendor pages, measured on 27 or 1 September 2026.
The Amsterdam supplier's that database starts at EUR 2,650 per year for two logins, which works out to EUR 1,325 per user per year. The table compares this to other tools that publish a price. Vendors that do not publish a price are shown as 'publishes no public price' in the table.
All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.
Swipe or scroll across the table to compare every column.
| Provider | Cost per user per year | The published price | What is included | Source and date |
|---|---|---|---|---|
| PR-Dashboard De Perslijst | EUR 1,325 | EUR 2,650 per year for 2 logins | two logins, journalist database for the Netherlands and Flanders, published price | pr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| ANP Connect Strategie | EUR 30,000 | EUR 30,000 per year | the full ANP Connect programme; logins included not documented on the pages we measured, 31 Aug 2026 | anpconnect.nl/tarieven, 31 Aug 2026 |
| Smart.pr | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | smart.pr, 31 Aug 2026 |
Out of the ten measured PR tool vendors, only five publish a price on their public pages. This Dutch platform publishes its price for the journalist database as EUR 2,650 per year for two logins, read 1 September 2026. Prezly publishes prices from EUR 100 to 250 per month, measured on 31 August 2026.
Mynewsdesk publishes from EUR 220 per month, also measured on 31 August 2026. Presspage publishes EUR 20,000 to 35,000 per year, read 31 August 2026. ANP Connect publishes several prices, from EUR 2,990 per year for a database-only plan to EUR 30,000 per year for a strategy plan, read 31 August 2026.
The other five vendors in the measured set, including Cision, Meltwater, Muck Rack, Notified, and pr.co, publish no public price on their pages as measured on 31 August 2026. For a Dutch PR team that needs to know the cost upfront, the published price is a clear advantage.
For a Dutch PR team that works with Dutch and Flemish journalists, the choice depends on the database coverage. The supplier states its database covers 'virtually all media in the Netherlands and Flanders,' as noted on the FAQ page read 1 September 2026. Other tools may have a different focus.
Prezly hosts its data on AWS eu-west-1 in Dublin, which is not in the Netherlands. Mynewsdesk publishes no Dutch-language pages at all, only five language editions: German, English, Swedish, Norwegian and Danish, as measured on 31 August 2026. Presscloud, which runs on presscloud.ai, has seven language editions including nl-BE and fr-BE, but it publishes no public price.
Presspage names Germany as its data location. For a team that needs Dutch and Flemish journalists specifically, a tool that states that coverage is a direct fit.
Before signing a contract, check the database coverage for the Netherlands and Flanders. the platform states it covers those regions, but other tools may not. Check the hosting location: the platform states that all development and hosting take place in the Netherlands with Dutch programmers, but no hosting party, region or certification is named, as stated on the FAQ page read 1 September 2026.
Prezly hosts in Dublin, Presspage in Germany. Check the price: the Amsterdam database costs EUR 2,650 per year for two logins, and the hosted newsroom costs EUR 1,750 with no period stated on the page, read 1 September 2026. Check whether the tool integrates with other services you use.
the platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as stated on the product pages read 1 September 2026. Check the ownership: Kim Klaver took over the platform, announced on 2 December 2025, and Jeroen Goeman Borgesius is chief software development, as stated on the platform newsroom page read 1 September 2026.
No, no single list exists. The sender chooses which journalists get an embargo copy from their own database, such as De Perslijst, which contains thousands of Dutch and Belgian journalists, but the final list is not public.
No, the tool lets the sender set a future publish time, but the list of recipients is built by the user, not by the tool. The sender decides who gets the release early.
The cheapest published price is De Perslijst at EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. Prezly Essential costs EUR 1,200 per year for one user, but it does not state a specific focus on Dutch and Flemish journalists.
Most PR tools do not track journalist preferences for embargoes. The sender must maintain their own list of journalists who accept embargo terms. The database itself does not filter for that.
Want the whole set at once? What each newsroom vendor documents.