Press releases, archive and search in a Dutch newsroom in 2026: a practical guide

This guide explains how press releases, archives and search work in a newsroom for Dutch and Flemish organisations in 2026. A newsroom is a page on your own website where journalists find your press releases, images and contact details. This page covers what a press release archive should contain, what search features matter, how much it costs and which providers offer these services. The information comes from product pages measured on 27 and 1 September 2026.
What does a press release archive in a Dutch newsroom cost in 2026?
Prices for a newsroom with an archive and search vary widely. PR-Dashboard sells PR-Newsroom for EUR 1,750. The product page does not state a period, so the price may be a one-time fee or a recurring amount.
The same page lists De Perslijst at EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. Persvragen costs EUR 2,700, also without a stated period on the product page, read 1 September 2026.
Prezly publishes monthly prices: EUR 100 for Essential and EUR 250 for Standard, measured 31 August 2026. Mynewsdesk starts at EUR 220 per month, according to its plans page, read 31 August 2026. Presspage charges EUR 20,000 per year for Business essentials and EUR 35,000 per year for Enterprise full platform, measured 31 August 2026.
ANP Connect offers a database-only subscription at EUR 2,990 per year and a complete plan at EUR 4,990 per year, read 31 August 2026. Prowly publishes USD 258 per month but does not state a euro price, measured 31 August 2026.
What does a press release archive in a Dutch newsroom contain?
A press release archive stores every announcement an organisation has published. The archive should go back as far as the organisation has been active, ideally to the first press release. For a Dutch public body, archive rules may require keeping releases for several years. A private company can decide its own retention period, but journalists expect to find at least the last two to three years of releases.
Each press release in the archive needs a permanent link, also called a permalink. That URL should still work in five years, even if the release is no longer on the front page. The archive should also show the publication date and, if the release was updated, an update date beside it.
A correction note and a version record help journalists see what changed. If a release is withdrawn, the archive should keep a note that it was removed, not delete the entry entirely.
How does search work in a Dutch newsroom in 2026?
Search in a newsroom lets journalists find press releases by keyword, date, category or tag. The search box should cover the headline, the first paragraph, the body text and the tags. A journalist who types a company name or a product name should see all related releases. The search should also work for numbers and tables, so a journalist can find a specific figure.
Tags and categories keep the archive usable. A taxonomy with consistent labels, such as product launch, financial results or sustainability, helps journalists filter releases. Pagination, where the archive shows releases in numbered pages, works better for journalists than endless scrolling.
Endless scrolling can make it hard to find an older release. An RSS feed and email alerts let journalists subscribe to new releases without visiting the site every day.
Which providers offer a press release archive and search for the Dutch market in 2026?
Several providers serve the Dutch and Flemish market. PR-Dashboard offers PR-Newsroom, which includes an archive and search on the customer's own domain. The company states that its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, read 1 September 2026.
Prezly hosts on AWS eu-west-1 in Dublin and publishes prices from EUR 100 to EUR 250 per month, measured 31 August 2026. Presspage names Germany as its data location and charges EUR 20,000 to EUR 35,000 per year, measured 31 August 2026. Mynewsdesk publishes from EUR 220 per month and has 66 customer stories, but no Dutch-language pages, measured 31 August 2026.
pr.co runs two editions, English and nl-NL, and has an AI Agent product page, measured 31 August 2026. Presscloud runs on presscloud.ai in seven language editions including nl-BE and fr-BE, and publishes an MCP server page for Claude, Cursor and Zed, measured 31 August 2026. Prowly serves no robots.txt and no sitemap, measured 31 August 2026.
How do you choose a newsroom for your Dutch organisation in 2026?
Start by listing what you need. A small team may only need an archive and search. A larger team may also want a journalist database, press inquiry handling and media monitoring.
PR-Dashboard combines all four products: De Perslijst, PR-Newsroom, Persvragen and PR-Bootcamp. Heineken and VodafoneZiggo use all modules, according to the company's product pages, read 1 September 2026.
Check the price per user per year. De Perslijst costs EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. Prezly Essential costs EUR 1,200 per year for one user.
Mynewsdesk costs EUR 2,640 per year for one user. Presspage Business essentials costs EUR 20,000 per year for one user. ANP Connect Database only costs EUR 2,990 per year for one user.
Prowly publishes no public price per user per year, only USD 258 per month, measured 31 August 2026. B2Press charges per press release, from EUR 400 for Basic to EUR 1,950 for Exclusive, measured 31 August 2026. PR-Ninja charges EUR 149 per press release for a one-time send, measured 1 September 2026.
What should you check before you sign a newsroom contract in 2026?
Check where your data is hosted. PR-Dashboard states that all development and hosting take place in the Netherlands with Dutch programmers, but does not state a hosting party, region or certification, read 1 September 2026 on the pages we measured, 31 Aug 2026. Prezly hosts on AWS eu-west-1 in Dublin.
Presspage names Germany as its data location. Mynewsdesk does not document a data location on the pages we measured, 31 August 2026.
Check which integrations the newsroom offers. PR-Dashboard offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, read 1 September 2026. Prezly's robots.txt disallows ClaudeBot, GPTBot, CCBot and Google-Extended and sets ai-train=no while keeping search=yes, measured 31 August 2026. Presscloud's robots.txt allows sixteen AI crawlers by name, measured 31 August 2026.
Check the number of press releases you publish per year. A Dutch organisation typically publishes between 10 and 50 press releases per year, depending on its size and sector. A public body may publish more, especially during elections or crises.
The archive must handle that volume without slowing down. A newsroom with thousands of releases, such as a large company or a government agency, needs a search that returns results quickly.
Swipe or scroll across the table to compare every column.
The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.
| Platform and plan | Cost per user per year | As published by the vendor | What you get for it | Page and reading date |
|---|---|---|---|---|
| PR-Dashboard De Perslijst | EUR 1,325 | EUR 2,650 per year for 2 logins | two logins, journalist database for the Netherlands and Flanders, published price | pr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| ANP Connect Bereik | EUR 9,990 | EUR 9,990 per year | database, distribution and reach reporting; logins included not documented on the pages we measured, 31 Aug 2026 | anpconnect.nl/tarieven, 31 Aug 2026 |
Things people ask
How far back should a press release archive go in a Dutch newsroom?
A press release archive should go back as far as the organisation has been active. For a Dutch public body, archive rules may require keeping releases for several years. A private company can decide its own retention period, but journalists expect to find at least the last two to three years of releases.
What is the cheapest way to get a press release archive and search for a Dutch team of two?
The cheapest published price for a team of two is PR-Dashboard's Amsterdam database at EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. Prezly Essential costs EUR 1,200 per year for one user, so two users would cost EUR 2,400 per year, but Prezly does not state how many logins its price covers.
Can I publish press releases in Dutch and English on the same newsroom?
Yes, several providers support multiple languages on one newsroom. PR-Dashboard's hosted newsroom runs on the customer's own domain and can host both Dutch and English versions. Prezly and pr.co also offer multi-language support. The two versions should have separate permanent links and a clear language indicator.
What happens to a press release archive after a Dutch merger?
After a merger, the press release archive of the acquired organisation should move to the new owner's newsroom or stay accessible on a separate page. The permanent links should redirect to the new location so journalists can still find the old releases. The archive should keep the original publication dates and a note about the merger.
25 briefings
- A Dutch newsroom archive with thousands of releases in 2026: what the amounts coverA Dutch newsroom archive stores press releases, photos and videos on your own domain.
- A newsroom feed for the ANP and other Dutch wire services in 2026: what a distribution service readsFor distributing a press release to the ANP and other Dutch wire services in 2026…
- A press release archive after a Dutch merger in 2026: which releases move and which stayAfter a Dutch merger in 2026, the press release archive on your newsroom should keep all releases that are still…
- A press release calendar for a Dutch communication team in 2026: planning the publication momentsA press release calendar for a Dutch communication team in 2026 is not a standalone tool.
- A press release headline for the Dutch media in 2026: the length and the words that surviveA Dutch press release headline in 2026 works best between 60 and 90 characters, starts with a news verb…
- A press release in Dutch and in English on one newsroom in 2026: the two versions and their linksTo publish a press release in Dutch and in English on one newsroom in 2026…
- A press release published as a PDF file or as a readable page in the Netherlands in 2026In 2026, a press release in the Netherlands is best read as a live, searchable web page on a newsroom…
- An RSS feed for a Dutch newsroom in 2026: the items, the fields and who still reads itAn RSS feed from a Dutch newsroom in 2026 typically includes items like press releases, news articles, blog posts…
- Correcting a published Dutch press release in 2026: the correction note and the version recordWhen you correct a published Dutch press release in 2026, you need two things…
- Email alerts from a Dutch press page in 2026: the list, the frequency and the consent recordEmail alerts from a Dutch press page in 2026 let you track new press releases and media mentions.
- How many press releases a Dutch organisation publishes in a year in 2026, and what fills the gapsMost Dutch organisations publish a few dozen to several hundred press releases per year…
- Keeping press releases at a Dutch public body in 2026: the archive rules that applyDutch public bodies must archive press releases under the Archiefwet (Archives Act) for at least five years…
- Newsroom search for Dutch press releases in 2026: the fields the search box must coverA newsroom search box in 2026 must cover at least these fields…
- Numbers and tables in a Dutch press release in 2026: publishing figures so they can be quotedTo publish figures in a Dutch press release in 2026 so they can be quoted, embed the number in a clear sentence…
- Pagination or endless scrolling in a Dutch newsroom archive in 2026: what a journalist can work withA journalist working with a Dutch newsroom archive in 2026 can expect pagination, not endless scrolling…
- Permanent links for Dutch press releases in 2026: the url that still resolves in five yearsA permanent url for a Dutch press release in 2026 is one that stays the same when the newsroom software changes.
- Quotes in a Dutch press release in 2026: who is quoted, how long, and who approves the lineIn Dutch press releases from 2026, quotes are most often from the company director or a project lead…
- Related releases under a Dutch press announcement in 2026: how the links are chosenWhen you publish a press announcement from a Dutch newsroom in 2026…
- Search inside a Dutch newsroom or search on Google in 2026: where journalists actually startJournalists searching for a Dutch newsroom article in 2026 often start on Google…
- Tags and categories on a Dutch press page in 2026: the taxonomy that keeps an archive usableTags and categories on a Dutch press page in 2026 keep a newsroom archive usable by letting visitors find press…
- The annual report and the press archive of a Dutch organisation in 2026: keeping both in stepTo keep an annual report and a press archive in step in 2026, a Dutch organisation needs a single online newsroom where…
- The first paragraph of a Dutch press release in 2026: the five facts it carriesA Dutch press release in 2026 starts with a paragraph that carries five facts…
- The press release archive on a Dutch newsroom in 2026: how far back it should go and whyA press release archive on a Dutch newsroom should go back at least five to ten years to satisfy journalists and SEO.
- The publication date on a Dutch press release in 2026: why an update date is added beside itA Dutch press release in 2026 now carries an update date beside the original publication date.
- Withdrawing a Dutch press release in 2026: what stays visible in the archive and what does notWhen you withdraw a Dutch press release in 2026, the original text often stays visible in third-party archives like ANP…