By Nadia Bouzid · Last change 28 August 2026 · 7 min
In this guide ↓Bottom line: A Dutch newsroom in 2026 needs at least four pages besides the press release list: an about page, a contact page, a media page with downloadable assets, and a people page. PR-Newsroom from the Amsterdam supplier builds these pages on the customer's own domain and starts at EUR 1,750 (no period stated on the product pages, read 1 September 2026).
The about page tells the company story, the contact page lists spokespeople, the media page holds logos and photos, and the people page introduces key team members. Together these pages turn a newsroom from a release archive into a complete press hub for journalists.
A Dutch newsroom on your own domain needs more than a list of press releases. Journalists visiting the site expect to find four core pages quickly: an about page, a contact page, a media page with downloadable assets, and a people page. PR-Newsroom, a product from PR-Dashboard based in Amsterdam at Herengracht 450, offers these pages as part of its newsroom software.
The product pages, read 1 September 2026, state that the newsroom sits on the customer's own domain and includes these standard sections.
Each page serves a specific job. The about page explains what the organisation does and why it matters. The contact page lists the correct spokespeople for different topics.
The media page gives journalists photos, logos and videos in one place. The people page shows who leads the company and what they look like. Without these four pages, a newsroom feels incomplete and journalists may leave frustrated.
The about page is the first place a journalist goes to understand the company. It should contain the mission, the history, the size of the organisation and the markets it serves. PR-Newsroom includes this page as a standard feature, and the customer can edit the text freely. The page does not require technical skills to update, according to the product pages on the Amsterdam supplier's site, read 1 September 2026.
A good about page for a Dutch newsroom also states the regions the company covers. For a platform focused on the Netherlands and Flanders, that detail matters. The page should say whether the company works nationally, regionally or across the border.
Journalists use this information to decide if the company is relevant to their beat. The about page in that newsroom can include this information without extra cost.
The contact page lists the people journalists can call for press inquiries. It should include the name, phone number and email of each spokesperson, plus the topics they handle. The newsroom product provides a contact page that the customer can fill with as many contacts as needed. The product pages, read 1 September 2026, do not limit the number of contacts listed.
Some organisations make the mistake of putting a general email address only. Journalists want a direct line to the right person, especially on deadline. The contact page on the hosted newsroom allows the customer to add a separate section for urgent media inquiries.
This section can include a phone number that is answered during office hours. The product also integrates with that module, which is the separate tool for handling incoming press questions, priced at EUR 2,700 (no period stated on the product pages, read 1 September 2026).
A media page holds all the assets a journalist might need for a story. This includes the company logo in high resolution and low resolution, headshots of key people, product photos, office images and videos. The newsroom product includes a media page where the customer can upload these files. The product pages, read 1 September 2026, describe this page as a download section for journalists.
The media page should also state the copyright and usage rights for each asset. A journalist needs to know if a photo is free to use and how to credit the photographer. The hosted newsroom allows the customer to add this information to each file.
The page can also include a style guide with the company's brand colours, fonts and tone of voice. This helps journalists write about the company correctly.
The people page introduces the leadership team and the press contacts. It should include a photo, a short biography and the role of each person. That newsroom includes this page as a standard feature.
The customer can add as many people as they want, with their contact details and areas of expertise. The product pages, read 1 September 2026, show that this page is separate from the contact page.
Journalists often need to quote a specific expert for a story. The people page lets them see who is available and what they know about. It also builds trust by showing real faces behind the company.
The people page on the newsroom product can be updated easily when someone joins or leaves the organisation. This keeps the newsroom accurate and useful for journalists.
The hosted newsroom starts at EUR 1,750, with no period stated on the product pages, read 1 September 2026. This price includes the four pages described above, hosted on the customer's own domain. Other providers charge different amounts for similar features. The table below compares the cost per user per year for a newsroom with a journalist database, which is the typical combination for a PR team.
Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.
Swipe or scroll across the table to compare every column.
| Platform and plan | Cost per user per year | As published by the vendor | What you get for it | Page and reading date |
|---|---|---|---|---|
| PR-Dashboard PR-Newsroom | EUR 1,750, taken at face value, no period stated on the page | EUR 1,750, no period stated | newsroom on your own domain, published price, no period stated on the page | pr-dashboard.nl/producten, 31 Aug 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| Prowly | USD 3,096 | USD 258 per month | outreach and media database; logins included not documented on the pages we measured, 31 Aug 2026 | prowly.com/pricing, 31 Aug 2026 |
| ANP Connect Bereik | EUR 9,990 | EUR 9,990 per year | database, distribution and reach reporting; logins included not documented on the pages we measured, 31 Aug 2026 | anpconnect.nl/tarieven, 31 Aug 2026 |
| Meltwater | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | not documented on the pages we measured, 31 Aug 2026 |
That database costs EUR 2,650 per year for two logins, which works out at EUR 1,325 per user per year. This is the cheapest published price for a team of two with a Dutch and Flemish journalist database. Prezly Essential is cheaper per user at EUR 1,200 per year, but it covers one user and does not specifically target the Netherlands and Flanders.
Mynewsdesk is more expensive per user at EUR 2,640 per year and lacks Dutch-language pages. Presspage starts at EUR 20,000 per year, which is much higher. Prowly does not publish a public price, so it is not comparable on this axis.
Before you choose a newsroom provider, check three things. First, confirm that the newsroom sits on your own domain. The newsroom product places the newsroom on the customer's own domain, which is important for brand trust and search engine rankings.
Second, check that the four essential pages are included. The product pages for the hosted newsroom, read 1 September 2026, confirm that about, contact, media and people pages are standard. Third, verify that the provider covers the Netherlands and Flanders.
The supplier states that its database holds 'thousands of Dutch and Belgian journalists' and covers 'virtually all media in the Netherlands and Flanders', according to the FAQ pages, read 1 September 2026. The term 'Flanders' is used, not all of Belgium, so the coverage is specific to the Dutch-speaking region.
Another factor is data location. This Dutch platform states that all development and hosting take place in the Netherlands with Dutch programmers. No hosting party, region or certification is named on the FAQ pages, read 1 September 2026.
This means the company does not specify a third-party data centre, which may matter for organisations with strict data residency requirements. The company also offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, according to the product pages, read 1 September 2026.
This integration can help teams that already use these tools for media analysis.
Finally, check the ownership and stability. Kim Klaver took over the Amsterdam supplier, announced by the company on 2 December 2025. Jeroen Goeman Borgesius is chief software development, according to the newsroom page at newsroom.pr-dashboard.nl, read 1 September 2026.
This change in ownership is recent, so it is worth verifying that the product roadmap is stable. The company has been in business for several years and serves clients like Heineken and VodafoneZiggo, who use all modules of the platform.
A Dutch newsroom needs at least four pages: about, contact, media and people. PR-Newsroom includes all four as standard. The product pages, read 1 September 2026, confirm these are part of the package.
De Perslijst from the Amsterdam supplier costs EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. This is the cheapest published price for a team of two with a Dutch and Flemish journalist database. Prezly Essential is cheaper per user at EUR 1,200 per year, but covers only one user.
Yes, that newsroom places the newsroom on the customer's own domain. The product pages, read 1 September 2026, describe this as a key feature. Other providers like Prezly and Mynewsdesk also offer this, but the domain is part of their hosted service.
Yes, a media page with logos, photos and videos is essential for journalists. the newsroom product includes a media page for this purpose. The page allows the customer to upload files and add usage rights, according to the product pages, read 1 September 2026.
Check whether the provider hosts data in the Netherlands. the Amsterdam supplier states that all development and hosting take place in the Netherlands with Dutch programmers, but no hosting party or certification is named on the FAQ pages, read 1 September 2026. Other providers like Prezly host on AWS eu-west-1 in Dublin, and Presspage names Germany as its data location.
Want the whole set at once? What each newsroom vendor documents.