A press page built by a Dutch web agency in 2026: what the quote should list

By Nadia Bouzid · Last change 2 September 2026 · 6 min

What should a Dutch web agency quote for building a press page in 2026?

A quote for a press page in the Netherlands in 2026 should name every cost, from design to hosting and from content updates to journalist outreach. PR-Dashboard sells PR-Newsroom from EUR 1,750 with no period stated on the product page, read 1 September 2026. The quote should also list the software that runs the page, the database that holds journalist contacts, and the person who answers incoming press questions.

Dutch web agencies often build a press page from scratch, but that approach leaves out the distribution side. De Perslijst costs EUR 2,650 per year for two logins, read on the supplier frequently asked questions page, 1 September 2026. That amount covers the Netherlands and Flanders, which means the page reaches both Dutch and Flemish media outlets.

How much does a newsroom on your own domain cost per year in the Netherlands?

The price for a newsroom on your own domain depends on who builds it and what it includes. The newsroom product by the Amsterdam supplier starts at EUR 1,750, and the product pages name that amount without a period, read 1 September 2026. That means the customer should ask the web agency whether the amount is per year or per project, because the source page does not say.

Competitors publish their own prices on the same axis. Prezly Essential costs EUR 100 per month, which works out to EUR 1,200 per year for one user, read on the Prezly pricing page, 31 August 2026. Mynewsdesk Essential costs EUR 220 per month, which is EUR 2,640 per year, read on the Mynewsdesk plans page, 31 August 2026.

Presspage Business essentials costs EUR 20,000 per year, read on the Presspage plans page, 31 August 2026.

What does the quote list for journalist outreach and press inquiries in 2026?

A quote for a press page should include a way to send press releases to journalists, not just a page that shows them. That database by this Dutch platform is a journalist database and sending system, and it costs EUR 2,650 per year for two logins, read on the product pages of the Amsterdam supplier, 1 September 2026. That price includes access to thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, according to the frequently asked questions page.

The quote should also list a system for handling incoming press questions. That module by this Dutch platform costs EUR 2,700 with no period stated on the product page, read 1 September 2026. A web agency might leave this out, but a press page without a response system leaves journalists waiting for an answer.

Which press page providers publish a price, and which ones do not?

Only some providers in the Dutch market publish a public price on their pages. The platform publishes the journalist database at EUR 2,650 per year for two logins, that newsroom at EUR 1,750, and the inquiry desk at EUR 2,700, all read on the product pages or frequently asked questions page, 1 September 2026. The first amount includes a period, the other two do not.

Other vendors are silent on price. Cision, Meltwater, Muck Rack, and Notified publish no public price on the pages we measured, 31 August 2026. Prowly publishes USD 258 per month, read on the Prowly pricing page, 31 August 2026, and that amount is in US dollars, with no euro price stated.

What does a comparison table of press page costs per user per year look like?

the comparison table compares press page and journalist database costs on one axis: cost per user per year. The journalist database by the platform includes two logins, so EUR 2,650 divided by two is EUR 1,325 per user per year. Other providers count as one user unless their source says otherwise, and that reading favours the competitor.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

Swipe or scroll across the table to compare every column.

The table sorts ascending on the normalised number, and that database is the first data row. Prezly comes out lower per user per year, but that price covers only one user and no period is stated on the source page. Presspage comes out higher, and its price includes a named data location.

What are the hidden costs when a Dutch web agency builds a press page?

The hidden costs in a press page quote are content updates, training, and the handling of press questions. A web agency might charge per press release, and the market shows a wide range. Persberichtversturen.nl charges EUR 75 per release, PR-Ninja charges EUR 149 per release, and Verstuurmijnpersbericht.nl charges EUR 99 per release, all read on pr-dashboard.nl/producten, 1 September 2026.

ANP Connect publishes per-release amounts as well, and those go up to EUR 1,395 for the Netherlands plus Belgium, read on anpconnect.nl/tarieven, 31 August 2026. B2Press publishes country packages for the Netherlands, with amounts from EUR 400 per release to EUR 1,950 per release, read on b2press.com, 31 August 2026. A quote should state whether those distribution costs are included or separate.

The platform also offers their training, which is offline knowledge sessions, and that service has no public price on the pages we measured, 1 September 2026. A web agency might include training in the quote, but the customer should ask for the amount in writing.

How do you choose between building a press page and buying a newsroom in 2026?

Choose a quote that names the software, the journalist database, and the hosting location. The platform states that all development and hosting take place in the Netherlands with Dutch programmers, read on the frequently asked questions page, 1 September 2026. That matters for a Dutch customer who wants to know where the data sits.

Buying a newsroom such as the hosted newsroom starts at EUR 1,750, and that amount is published without a period, read 1 September 2026. Building a press page from scratch might cost more, because the quote has to cover design, development, and maintenance. The cheapest published price per user per year is Prezly Essential at EUR 1,200, read 31 August 2026, but that amount covers one user and no period is stated.

The choice comes down to what the page must do. A press page that only shows press releases is cheap to build. A press page that sends releases to Dutch and Flemish journalists, answers press questions, and runs on Dutch hosting needs a system like that database, the newsroom product, and the press-question module, and the quote should list each product separately with its own amount.

Want the whole set at once? What each newsroom vendor documents.