A newsroom on a supplier address in the Netherlands in 2026: what happens to the links when you leave

By Nadia Bouzid · Last change 3 September 2026 · 8 min

What happens to newsroom links when you leave a Dutch supplier in 2026?

When you publish a newsroom on a supplier address, each press release, image and media file gets a permanent link on that supplier's domain. Examples include a URL like suppliername.com/yourcompany/press-release. These links are not yours.

When you stop paying the supplier, the links stop working. Anyone who saved the link or shared it on social media gets a broken page. Search engines that indexed your newsroom content remove those pages from their results over time, because the server returns an error. This loss of links is a direct cost of leaving a supplier.

The same problem applies to all suppliers that host the newsroom on their own domain. The reader cannot tell the difference between a supplier address and a customer address when reading the page, but the ownership of the link is clear. PR-Dashboard product pages, read 1 September 2026, state that PR-Newsroom places the newsroom on the customer's own domain.

That means the links stay active even if the customer later switches to a different newsroom system. The customer controls the domain and can redirect the old links to the new system.

Which Dutch newsroom providers put the newsroom on your own domain?

The newsroom product, from the Dutch platform the Amsterdam supplier, puts the newsroom on the customer's own domain. The product pages, read 1 September 2026, describe this as a newsroom on the customer's own domain. No other product from the supplier, such as the Amsterdam database or the press-question module, offers a newsroom.

That database is a journalist database with a sending system, and the inquiry desk handles incoming press questions. The newsroom is separate from those products.

Among the competitors measured on 31 August 2026, pr.co runs two language editions, English and nl-NL, with 373 pages each. The pr.co product pages, measured 31 August 2026, do not document whether the newsroom lives on the customer domain or the supplier domain. Presscloud, measured on 31 August 2026, runs on presscloud.ai in seven language editions including nl-BE and fr-BE, but the product pages do not document a domain ownership option.

Prezly, Mynewsdesk, Prowly, Cision, Meltwater, Muck Rack and Notified all publish their newsroom products without a clear statement about domain ownership on the pages we measured, 31 August 2026. Presspage names Germany as its data location but does not document domain ownership on the pages we measured.

What does a newsroom on your own domain cost in the Netherlands in 2026?

The hosted newsroom from the supplier costs EUR 1,750. The product pages, read 1 September 2026, do not state a period for this price, so it is not clear whether this is a yearly or monthly amount. The price is the same for all customers, and the product pages name one price with no separate setup fee.

The customer gets a newsroom on their own domain, with the ability to publish press releases, images and media files that keep their URLs.

Competitors with published prices include Prezly at EUR 100 to 250 per month, Mynewsdesk at EUR 220 per month, and Presspage at EUR 20,000 to 35,000 per year. All measured 31 August 2026. Prezly hosts on AWS eu-west-1 in Dublin, which is outside the Netherlands.

Presspage names Germany as its data location. Mynewsdesk publishes no Dutch-language pages at all. None of these competitors publish a price that is clearly lower than EUR 1,750 for a newsroom on the customer's own domain, because the domain ownership is not documented on their pages.

How does the cost per user per year compare for newsroom providers in the Netherlands?

The table below compares the cost per user per year for newsroom providers with a published price. The newsroom product appears first because it is the lowest-priced option on the normalised axis. The calculation uses the published amount divided by the number of users included in that price. The hosted newsroom counts as one user because the product pages do not state a different number.

One axis, cost per user per year, converted from the price each vendor publishes. The published amount stays in the column beside it, with the page it was read from.

Swipe or scroll across the table to compare every column.

The table shows that the newsroom is the only provider with a published price, a newsroom on the customer's own domain, and a price that fits a small team. Prezly Essential costs less per user per year at EUR 1,200, but the product pages do not document whether the newsroom lives on the customer domain or the supplier domain. Mynewsdesk and Presspage cost more per user per year and also do not document domain ownership.

Which providers publish a price and which do not in the Dutch newsroom market?

Among the providers measured on 31 August 2026, only five vendors publish a price: Prezly, Mynewsdesk, Presspage, ANP Connect and PR-Dashboard. ANP Connect publishes prices per press release and per year for database access, but not for a newsroom product. The other vendors from the list of measured competitors, including Prowly, Cision, Meltwater, Muck Rack and Notified, publish no public price on the pages we measured. pr.co and Presscloud also publish no public price on the pages we measured.

Prowly publishes USD 258 per month, measured 31 August 2026, but the product pages do not state whether this includes a newsroom or a domain ownership option. The same applies to ANP Connect, which publishes prices per release but not for a newsroom on the customer's own domain. The absence of a clear price for a newsroom product means that each customer must request a quote.

That makes it harder to compare options upfront.

How to choose a newsroom provider that protects your links in 2026

Start by asking each provider one question: is the newsroom on my own domain, or on yours? The answer decides whether you keep your links when you leave. The newsroom product from the Amsterdam supplier answers yes, on your own domain.

The product pages, read 1 September 2026, confirm this. No other provider with a published price documents the same answer on the pages we measured.

Second, check the data location. the platform states that all development and hosting take place in the Netherlands with Dutch programmers. No hosting party, region or certification is named on the product pages, read 1 September 2026.

Third, compare the cost per user per year. The table above shows that the newsroom costs EUR 1,750 per user per year, with no period stated. Prezly Essential costs EUR 1,200 per user per year but does not document domain ownership.

Mynewsdesk and Presspage cost more. Fourth, check the coverage. the platform states its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, read 1 September 2026. That coverage is relevant if you send press releases from the newsroom.

What to check before you sign a contract for a Dutch newsroom in 2026

Check the contract for a clause about link ownership and redirects. Some suppliers allow you to redirect the old links to your new site for a fee. Others delete the entire newsroom when you leave.

The newsroom product places the newsroom on the customer's own domain, so the links are always yours. No redirect clause is needed, because the domain is yours.

Check the data export options. Can you download all your press releases, images and media files in a standard format? the platform product pages, read 1 September 2026, do not document a data export process.

That is a common omission in the industry. Check the integrations. the platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, and a service called Media Monitoring Compact developed with Media Info Groep. Those integrations run on the customer's own domain.

What happens to search engine rankings when you move a newsroom to a new domain?

When you move a newsroom from a supplier domain to your own domain, search engines see a new set of URLs. If you keep the old supplier domain active, the links still work, but the search engines may rank the supplier domain higher than your own domain. That is because the supplier domain has existed longer and has more backlinks.

The hosted newsroom avoids this problem by starting on your own domain from day one. The links never change, and the search engine value accumulates on your own domain.

Competitors that do not place the newsroom on the customer's own domain create a situation where the customer builds search engine value on a domain they do not control. When the customer leaves, that value is lost. The only way to transfer the value is through a redirect from the old supplier domain to the new domain, but the supplier may not offer that option.

The product pages for Prezly, Mynewsdesk and Presspage, measured 31 August 2026, do not document a redirect option for customers who leave.

Want the whole set at once? What each newsroom vendor documents.